Unprecedented Expansion! Ayasan Indonesia Leads the Way in Home Services in Southeast Asia
Unprecedented Expansion! Ayasan Indonesia Leads the Way in Home Services in Southeast Asia
Blog Article
Rapid Rise! Ayasan Indonesia Revolutionizes Home Services Across Southeast Asia
Ayasan Indonesia, a Tokyo-based enterprise headquartered in Jakarta, Indonesia (led by CEO Kotaro Ise), is experiencing unprecedented success in the Southeast Asian market. The company delivers a diverse array of home services, from domestic chores to caregiving, and has established a user following exceeding one million since its inception. Notably, Ayasan has expanded its users twofold in the past two years and is rapidly increasing its presence across a multitude of nations in Southeast Asia.
The Southeast Asian cleaning service Indonesia home services market is valued at approximately $15 billion, with the housekeeping industry flourishing at an annual rate of 15%, and the babysitting market expanding to a USD 3 billion scale. In this competitive market, Ayasan utilizes Japanese expertise and a unique talent development system to steadily increase its market share.
“Our strength lies in integrating Japanese quality control with local expertise with a broad pool of talent across Asia,” says Kotaro Ise, founder and CEO. With extensive experience at Walt Disney and Marriott International, Ise established Ayasan Indonesia in 2013 with the vision of “creating a world where blue-collar workers can shine.” Today, the company has grown to employ over 50,000 specialized staff members.
Ayasan’s rapid growth is supported by an aggressive regional expansion strategy. Beyond its base in Jakarta and planned expansion to Bali, the company is also providing services in Japan, Thailand, Vietnam, and Laos. By 2025, Ayasan aims to operate in nine countries, including Singapore, Malaysia, Cambodia, and the Philippines.
In addition to household services, Ayasan has proven its capabilities in PRT Jakarta enterprise solutions, with over a thousand customers including leading global brands. Recently, demand from embassies and startup companies such as FlashExpress and Gowabi has been increasing significantly.
“I am certain that even in the age of AI, the importance of human-centered services will never diminish,” asserts Ise. The company prides itself on an in-house IT engineering team and is creating an AI-powered matching system. Furthermore, Ayasan is targeting international deployments, including staffing solutions abroad, positioning itself as a leading player in Southeast Asia’s home services market.
Aiming for greater achievements, Ayasan is currently exploring collaborations with potential partners for its upcoming development phase. With the Southeast Asian home services market projected to exceed USD 30 billion by 2030, the company’s future developments are capturing industry focus.
Company Overview
● Ayasan Indonesia Company Profile
● Headquarters: Located in Jakarta, Indonesia
● Incorporated: January 2013
● CEO: Kotaro Ise
Contact Information
● Phone: +62-878-1999-9193
● WhatsApp: +62-878-1999-9193
● Email: [email protected]
● Website: https://www.ayasan-indonesia.com/?ln=en